It should come as no surprise that when your Twitter chat guest is a social media expert that you met each other online. My introduction to Tim Cigelske, a Communication Specialist for Marquette University where he works to engage prospective students, current students and alumni through social media, came from a tweet:
Enough said. I clicked on @teecycletim and followed the link to his web site, Teecycle.org, where I discovered a cool, nonprofit that Tim set up to support the restoration of urban rivers and trails through subscriptions to a T-shirt recycling program. Hooked by the tag line "Change your shirt, change the world," I could not wait to learn how about how Tim was helping Marquette University create a similar level of engagement. I was not disappointed.
From Twitter to Flickr and Facebook to Foursquare, Tim has lead Marquette's social media initiatives with outstanding success. The secret? Engagement — whether the audience is made up of prospective students, enrolled students, alumni or other special groups, Marquette addresses each group with the right style and level of communication.
Tonight, on #CampusChat, Tim will share insight about how students and parents can engage with Marquette and how the technology is benefiting relationships with students campus-wide.
Join us at 9PM Eastern and please feel free to share this post with others or retweet the following:
Tim Cigelske earned a bachelor’s degree in Journalism from Marquette in 2004, and prior to returning in 2008 he wrote for The Associated Press and the Milwaukee Journal Sentinel and has been quoted in the New York Times.
And, thanks Melanie (@shmelanie) for recommending Tim!